Lincoln Merrihew, Managing Director of Automotive and Travel at Compete, was featured last night on CNBC’s Earnings Central segment on Toyota. Toyota released their quarterly numbers yesterday and due to natural disasters and the yen, there are worries that Toyota’s financial forecast may be in the red.
Take a look at what Lincoln has to say about Toyota’s current state due to overwhelming circumstances, it’s marketshare, it’s competition, and how the company might strategize in order to overcome these obstacles:
For more automotive insights from Lincoln and Compete’s auto team, including a piece on the 2012 Toyota Camry Baseline and Targets, click here.
